Ocean Liners: Speed and Style @ the Victoria and Albert Museum

This is one of the most spectacular and dramatically staged exhibitions I’ve ever been to.

Normandie in New York (1935-39) Collection French Lines

Normandie in New York (1935 to 1939) Collection French Lines

The golden age of the ocean liner from the turn of the twentieth century to the Second World War coincides with the evolution of key decorative trends of the 20th century – Art Nouveau, Art Deco, and Modernism. This exhibition takes a systematic approach to showcasing not only the decorative arts movements but a whole range of elements connected to the rise of the great ocean liners. To name a few:

  • national prestige: European nations competed to have the biggest, most luxurious ocean liners
  • technical competition to, for example, cross the Atlantic in the quickest time and win the Blue Riband
  • engineering: with a room devoted to black and white films of liners being built, models of steam turbines and other technical aspects
  • quite a number of very big models of classic liners, some with cutaway views so you can see into everything from cabins and dining rooms down into engine rooms and cargo holds

But where the exhibition really impresses is in the extraordinary thoroughness with which the entire environment has been conceived, and the scale of some of its key rooms.

For example, the first room has a wall with a big wall label introducing the history and art of ocean liners. It took me a while to realise that the wall itself is painted black with a red line along the bottom and slopes gently outwards like the hull of an actual liner. In front of it is a metal bollard of the kind the liner would tie mooring lines onto, and down at ground level was a concealed light projecting the shimmering as of water onto the lower part of the wall. It is the hull of a ship. Next to it is a wall of posters, and some monitors showing footage of people getting on to old liners – and then, to continue the exhibition, you walk through a doorway cut into this imaginary hull. It’s clever and stylish.

The wall of stylish Art Deco posters at Ocean Liners: Speed and Style at the Victoria and Albert Museum exhibition

The wall of stylish Art Deco posters at Ocean Liners: Speed and Style at the Victoria and Albert Museum exhibition

The next room wonderfully recreates the dark wood feel of a pre-Great War liner, heavy with wood panelling and Art Nouveau glass, both which featuring motifs derived from Versailles Palace of Louis XIV, the Sun King.

Installation view of Ocean Liners: Speed and Style at the Victoria and Albert Museum exhibition

Installation view of Ocean Liners: Speed and Style at the Victoria and Albert Museum exhibition

Another room examines smaller aspects of shipboard design as it developed from the 1920s through to the 1960s. This features a wonderful mural by English artist Edward Bawden (soon to be the subject of an exhibition at Dulwich Picture Gallery), as well as a monitor with footage showing how the stylish evening dress of the 20s and 30s declined into the relaxed casual wear of the 50s and 60s.

The Art Deco objects are thrilling and sleek – it is a style which never goes out of fashion – whereas the wall lamps and mounts from the 50s and 60s look tacky and dated.

The English Pub Mural for the SS Oronsay by Edward Bawden (1949-51)

The English Pub Mural for the SS Oronsay by Edward Bawden (1949 to 1951)

On a similar scale is the room about Engineering and the War. The engineering element is conveyed by cutaway models of ships highlighting the enormous coal-powered turbines, by highly evocative black and white footage of shipbuilders working in the Clyde or Belfast shipyards.

But the attention to detail, to creating a total sensory and visual experience which I mentioned re the sloping hull-wall, comes out in the way the engineering ‘room’ has a deep thrumming sound in it, the sound engines actually beneath the ship’s decks – and by the way the floor changes from parquet to metal plate decking with chevron mouldings, giving just this room a more industrial feel. In one corner is an enormous model of a ship’s funnel painted black and red which also forms part of the wall of the next room. This room contains one of Stanley Spencer’s inspirational paintings of shipworkers on the Clyde.

Shipbuilding on the Clyde by Sir Stanley Spencer (early 1940s)

Shipbuilding on the Clyde by Sir Stanley Spencer (early 1940s)

It also contains a wall describing ocean liners in war, with a focus on the horrific sinking of the Lusitania by German U-boat on 7 May 1915 with the loss of 1,201 people. This section includes photos of the ship, a film recreation of the event, and the stirring patriotic poster which resulted.

'Enlist' by Fred Spear (1915)

Enlist by Fred Spear (1915)

This feel of a ‘sensaround experience’ – the opening room with its curving ship’s hull wall, the engine room with its humming engines – is reinforced by a wonderful Art Deco room adorned with strong vertical lights and displaying the enormous interior panel from the Smoking Room of the French liner, Normandie, created by leading Art Deco lacquer artist Jean Dunand. Photos show it in situ but none of them can convey the sheer scale of the thing itself.

Interior panel from the Smoking Room of the French liner, Normandie by Jean Dunand

Interior panel from the Smoking Room of the French liner, Normandie by Jean Dunand

But impressive though all these rooms are, they turn out to be mere foreplay for the stunning centrepiece of the show.

The V&A has converted a large room in the North Court into a kind of night-time fantasia of the gracious living to be found on the classic ocean liners. The high ceiling of this huge space has been covered in black felt and dotted with lights to recreate the sparkling stars to be seen at night-time far out in the light-free ocean. Reaching up into this night sky is a tower of huge video screens onto which are projected time lapse footage of a man in evening dress and a woman in an elegant gown stylishly descending imaginary stairs down to our (ground level).

Installation view of Ocean Liners: Speed and Style at the Victoria and Albert Museum

Installation view of Ocean Liners: Speed and Style at the Victoria and Albert Museum

This central column is surrounded on three sides with display cases showing all aspects of the luxury of life on a cruise: a whole load of evening gowns and dresses in beautiful Deco fashion, studded with pearls and jewels; earrings, necklaces, jewellery that would have been worn; and an entire wall dedicated to food with footage of the famous chef Auguste Escoffier preparing meals for his lucky passengers alongside luxury sets of plate, the cutlery and tea services you would have found in tip-top VIP accommodation.

But that isn’t all. You enter this enormous space by walking around a mock-up of a typical ocean liner swimming pool made of coloured glass, around which and in which are shop window mannekins wearing stylish swimsuits from the era. Behind them, and the length of one wall, is an enormous wide-screen projection of a liner sailing slowly across a panoramic view of a beautiful calm tropical sea.

Installation view of Ocean Liners: Speed and Style at the Victoria and Albert Museum

Installation view of Ocean Liners: Speed and Style at the Victoria and Albert Museum

Wow! Just wow! I’ve never seen something so ambitious and overwhelming as this one huge display. You go around looking at the tea services and dresses and so on, but keep returning to just gaze in awe up at the tower of stylish evening-wear models or across at the stately liner in the blue sea, and are continually gobsmacked at the size and ambition of the whole space.

There are panels about the importance of class distinctions on the liners, about the difference in conditions, food and facilities for first, second or third-class passengers. There is another room full of the art inspired by ocean liners, including paintings by the likes of Albert Gleizes and Charles Demuth and some great black and white photos by Le Corbusier and Eileen Gray.

There are objets de luxe to coo over, like a precious Cartier tiara recovered from the sinking Lusitania in 1915 or the Duke of Windsor’s sumptuous 1940s Goyard luggage. There’s a little corner devoted to the wonderful Marlene Dietrich, including footage of her posing onboard a liner and a case containing a Christian Dior suit worn by the lady herself.

The show also includes what the museum describes as one of the most important flapper dresses in the V&A’s collection – Jeanne Lanvin’s ‘Salambo’ dress – a version of which was displayed at the Exposition Internationale des Arts Décoratifs et Industriels Modernes in Paris in 1925. The dress belonged to Emilie Grigsby, a renowned wealthy American beauty, who regularly travelled between the UK and New York aboard the Aquitania, Olympic and Lusitania throughout the 1910s and 1920s.

The silk georgette and glass-beaded Salambo dress designed by Jeanne Lanvin of Paris (1925)

Silk georgette and glass-beaded Salambo dress designed by Jeanne Lanvin of Paris (1925)

And for anyone (like my Dad) who likes big scale models of ships, this exhibition is nirvana.

But after looking at display cases showing all these items or explaining all the industrial, technological and social history of the ocean liner, from Isambard Kingdom Brunel to the Queen Mary, you keep returning to the Big Room, and the sheer scale of its awesome display of swimming models, night gowns, the moving footage, all unfolding under the mocked-up night sky.

This really is an amazing and dazzling exhibition.

Installation view of Ocean Liners: Speed and Style at the Victoria and Albert Museum

Installation view of Ocean Liners: Speed and Style at the Victoria and Albert Museum


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