Art Nouveau by Alastair Duncan (1994)

This is one of the extensive ‘World of Art’ series published by Thames and Hudson. On the plus side the texts in this series are always readable and authoritative. On the down side, most of the illustrations are in black and white, and very small. It’s a series in which to read about art and art movements, but not necessarily to enjoy the actual art.

A revolt against Victorian mass production

Duncan emphasises that Art Nouveau wasn’t a style, it was a movement. What he means is that around 1890 a whole generation of designers, illustrators, craftsmen, architects and artisans right across Europe revolted against the heavy hand of mass-produced industrial products, dull designs and routine architecture, and against the Victorian home filled with a horrible mish-mash of clutter and bric-a-brac from all styles and periods – and determined to produce something fresh and new, and integrated in style and look.

He attributes the revolt against mass-produced, machine-made, shoddy tat, and the call to return to the values of hand-crafted, beautiful objects, created in a unified style – to William Morris, who emerges as one of the most influential men in the history of Western Art. Right across Europe, designers, artisans, ceramicists, decorators, fabric-makers and so on took up his Art and Crafts ideas with a passion.

The ubiquity of the impulse and its Europe-wide provenance is reflected in the bewildering variety of names given to it.

In Austria it is known as Secessionsstil after Wiener Secession; in Spanish Modernismo; in Catalan Modernisme; in Czech Secese; in Danish Skønvirke or Jugendstil; in German Jugendstil, Art Nouveau or Reformstil; in Hungarian Szecesszió; in Italian Art Nouveau, Stile Liberty or Stile floreale; in Norwegian Jugendstil; in Polish Secesja; in Slovak Secesia; in Russian Модерн (Modern); and in Swedish Jugend.

The name Art Nouveau simply comes from the Maison de l’Art Nouveau (House of the New Art), a gallery opened in 1895 by the Franco-German art dealer Siegfried Bing to publicise and sell objects made in the ‘new style’, such as the ground-breaking new jewelry by René Lalique. The interior was designed by Henry van de Velde and the American, Louis Comfort Tiffany, supplied the stained glass. The gallery became the place for rich and fashionable Parisians to buy objects in the ‘new look’.

A few years later the art critic turned entrepreneur, Julius Meier-Graefe, who had founded the Jugendstil (Art Nouveau) magazine Dekorative Kunst in 1897, opened La Maison Moderne, a gallery that showcased Art Nouveau works in Paris in 1898. These two boutiques led the fashion.

Elements of Art Nouveau

Although Duncan goes into immense detail about the regional variations in the style, I looked in vain for a really definitive verbal description of the characteristic Art Nouveau ‘look’, so recognisable when seen, so hard to put into words.

So I drew up a list of common features. Art Nouveau consists of linear simplicity, but the lines are always curvilinear, with tall sinuous curves explicitly or implicitly based on the stems of flowers – the word ‘tendrils’ recurs, and ‘stems’. The ‘eyes’ in the tails of peacocks became an obsessive motif. 

Chair by Arthur Heygate Mackmurdo (1883)

Chair by Arthur Heygate Mackmurdo (1883)

The slender, parallel black lines in Mackmurdo’s pioneering chair design (above) anticipate Aubrey Beardsley’s illustrations from the 1890s (below). The Beardsley drawing below actually features a peacock as the source of the peacock-feather head-dress worn by Salome and the luxurious long arabesque lines ending in stylised versions of peacock ‘eyes’.

Illustration for Salome by Aubrey Beardsley (1894)

Illustration for Salome by Aubrey Beardsley (1894)

As an example in a different medium, take this Peacock vase produced by the undisputed master of Art Nouveau design in glass and glassware, the American Louis Comfort Tiffany. He had signed an exclusive contract with Bing and via Bing’s boutique became the latest thing in glassware.

Peacock vase by Louis Comfort Tiffany (1896)

Peacock vase by Louis Comfort Tiffany (1896)

Japonisme was important. The fashion for Japanese style derives from the treaty signed between the Japanese and American governments in 1854 which opened up the country for trade after centuries of self-imposed isolation. World fairs held in the 1860s and 70s included more and more Japanese products, but it was the delicacy, the deliberate flatness and decorative design of Japanese woodcuts by the likes of Hiroshige and Hokusai which influenced European artists and designers.

Blossoming Plum Tree with Full Moon by Ando Hiroshige

Blossoming Plum Tree with Full Moon by Ando Hiroshige

Slender, tall, undulating, curving lines with a flower motif underpin the most famous aspects of the style. New at the time, just looking at something like this makes you feel how heavy it would be and how…. dated. The kind of thing you see in junk shops, tarnished and striking but totally out of place in a modern home.

French Art Nouveau glass and bronze table lamp by Emile Gallé

French Art Nouveau glass and bronze table lamp by Emile Gallé

The Glasgow School which flourished from the 1890s was dominated by The Four, comprising the painter and glass artist Margaret MacDonald, architect and designer Charles Rennie Mackintosh, MacDonald’s sister Frances and Herbert MacNair. The Four defined the Glasgow Style’s fusion of influences including the Celtic Revival, the Arts and Crafts Movement, and Japonisme. Among their works were the wall decorations for the Glasgow Tea Rooms, which highlight the movement’s interest in tall, elongated figures, in slender, elegant curved lines, in highly stylised flower imagery, and in simplified human features (‘ghost-like visions of attenuated young women’, p.50, ‘attenuated virgin maidens’, p.71). Note the heavy heads of hair of the maidens in this painting, similar to the hair in Beardsley, ornate and heavy like flower-heads.

The Wassail (1900) by Charles Rennie Mackintosh

The Wassail (1900) by Charles Rennie Mackintosh

In Paris the most famous Art Nouveau artifacts to be seen today are Hector Guimard’s entrances to a number of Métro stations. Note the curves, the flower and plant motifs in the ironwork – and also the wonderful lettering.

Hector Guimard's Art Nouveau entrance to the Abbesses station of the Paris Métro

Hector Guimard’s Art Nouveau entrance to the Abbesses station of the Paris Métro

There was never an Art Nouveau school of painting. Art Nouveau was a way of thinking about design, not fine art. That said, many painters shared Art Nouveau themes such as: the simplification of form, the flattening of space, the evocative powers of an undulating line and an affinity for the decorative elements of symbolism.

Duncan singles out Gauguin’s technique of flattening the subject into areas of raw colour divided by strong black lines, before going on to describe the work of his devotees, the self-styled Nabis painters of Paris, and then goes on to namecheck Odilon Redon, Jan Toorop, Burne-Jones, Gustave Moreau and Ferdinand Khnopff – pretty much the same roll call of artists I’ve just worked through in two books about Symbolism.

He ends with Gustav Klimt, the nearest thing to a real Art Nouveau painter, for his use of surface decoration, flowing curves and rich ornamentation, ephemeral beauty, and symbolic female imagery tinged with decadence.

Adele Bloch-Bauer by Gustav Klimt (1907)

Adele Bloch-Bauer by Gustav Klimt (1907)

Art Nouveau was more at home in commercial posters than in painting. The big names are the pioneer Jules Chéret, who produced some 1,000 posters in the 1880s, Henri Toulouse-Lautrec who produced 32 highly distinctive posters in the 1890s, Théophile-Alexandre Steinlein (who I know from Sue Roe’s book In Montmartre was one of Picasso’s favourite artists) and the great Alphonse Mucha.

Michael Gibson’s big book of Symbolism has an interesting section on Mucha which contains several black-and-white photos Mucha took of his female models, placed next to the resulting finished posters. What is immediately obvious is how Mucha made the poster girls not only prettier than the models they were based on – more simple, sweet and innocent – but also more curvilinear – shoulders or arms which are more or less straight in the photos life were given curves and contours to soften them.

In this poster note the elaborate framing of the central image, which echoes the curvilinear and plant-like design of the ironwork in the Guimard Metro entrance, above.

Poster Advertising 'Lefevre-Utile' Biscuits by Alphonse Mucha (1896)

Poster Advertising ‘Lefevre-Utile’ Biscuits by Alphonse Mucha (1896)

If flowery maidens were much in evidence in Mucha’s posters, naked young ladies swarmed across Art Nouveau sculpture. New techniques of manufacture and an interest in new materials, especially combinations of metals with glass or wood or marble or ivory or shell, led to an explosion in objets d’art which featured lithe, elongated nymphs with perfect bodies and rose-tipped breasts.

The book includes examples of nymph-adorned table lamps, electric lamps, inkwells, candle holders, dishes, candelabra, vases, wall brackets, tobacco jars and clocks.

Obsession and Dream, gilt bronze candelabra by Maurice Bouval (1898)

Obsession and Dream, gilt bronze candelabra by Maurice Bouval (1898)

Architects built buildings in the new style all across Europe. Something I noticed many of them had in common was a kind of semi-circular arch above the windows, often ballooning out wider than the window itself. Plus the inevitable fantastical, slender curved lines of the cast iron balcony.

Villino Broggi-Caraceni, Florence by Giovanni Michelazzi (1911)

Villino Broggi-Caraceni, Florence by Giovanni Michelazzi (1911)

It’s a zoomorphic look which finds its climax in the genuinely weird Casa Batlló in Barcelona designed by the great but eccentric Antoni Gaudí in 1904, a building which is evolving into a living organism, made up of biomorphic surfaces and undulating forms.

Casa Batllo, Barcelona by Gaudi (1904)

Casa Batllo, Barcelona by Gaudi (1904)

The decline of Art Nouveau

A key aspect of Art Nouveau is how brief it was. Its high point was the Paris World Fair in 1900, where Siegfried Bing displayed a series of ensemble rooms created by his three top designers, Colonna, de Feure and Gaillard, showing how every element in a modern room could be tailored to the new look. The Fair featured the glassware of Tiffany and the jewellery of Lalique, which were at their peak of popularity.

By 1905 it was all over. Meier-Graefe closed his shop in 1903, as sales fell off. Bing closed his gallery in 1904 and died the next year. The Belgian Art Nouveau, La Libre Esthétique, had dissolved by 1904. Morris died in 1896, Beardsley in 1898, Whistler the great devotee of Japonisme in 1903, Émile Gallé the leading Art Nouveau glass-maker in 1904. Mucha, the great Belle Époque posterist, returned to his native Czechoslovakia in 1910.

It had all seemed so new and exciting in 1895 – but seemed old and boring by 1905. One Mucha poster looks sensational – twenty begin to look predictable. In furniture, lamps, wallpapers, art and architecture, ‘the look’ began to seem tired, not least because (ironically) these lines and motifs had themselves been absorbed into the consumer capitalist machine, copied and mass produced in huge numbers of inferior versions, and in such quantities that the market was flooded. The rich, who set the pace, were looking for new thrills.

Looking back on it from a century later, Art Nouveau – which saw itself as reacting against Victorian clutter and tastelessness – itself seems merely a variation on the same over-stuffed world. Photos of Art Nouveau interiors – a revolution to their contemporaries – now look just as wooden, dark and cluttered as their immediate predecessors.

Art Nouveau dining room at the Casa Requena

Art Nouveau dining room at the Casa Requena (1905)

It’s only with De Stijl, Russian Constructivism and the emergence of the Bauhaus after the Great War, that we feel we are in an entirely new century of open, uncluttered space and modern streamlined furniture.

Key phrases

In trying to nail down what Art Nouveau really means, I noted down tell-tale phrases Duncan uses about architecture, interiors, furnishing, lamps and lights and so on:

  • serpentine configurations… abstracted plant gyrations… curves and fancies… curvilinearity… elaborate and complex ornament… sculpted decoration… integrated design… lavish mouldings and sculpted decoration… the use of nature, specifically the flower and its components… flair for the bizarre… floriform…

And two new terms struck me:

  • Femme-fleur – The dream-maiden with long strands of hair resembling vegetation tendrils, often intertwined with marine-like plant-forms, found in Art Nouveau designs.
  • Femme-libellule – dragonfly lady or damsel.
Femme Libellule by René Lalique (1898)

Femme Libellule by René Lalique (1898)


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The hopes of civilisation by William Morris (1885)

‘Hope’ is Morris’s key word, a central concept in his writings. It occurs 58 times in this essay, a fact which might give the impression the text is a wishy-washy set of liberal hopes for the amelioration of the wretched state of the Victorian working classes. In fact, this is by far the toughest-minded, theoretically advanced and historically grounded of Morris’s essays. He has been reading Marx and Marx has colonised his thought with a vengeance.

This lecture was delivered to the Hammersmith Branch of the Socialist League at Kelmscott House on 14 June 1885. In the preceding months he had been reading Marx and other advanced socialist economists – some of his other essays and lectures of the time go out of their way to explain Marxist concepts such as surplus labour in great detail: ‘On the whole tough as the job is you ought to read Marx if you can: up to date he is the only completely scientific Economist on our side.’ (Letter to J Carruthers, Feb 1885)

The hopes of civilisation amounts to a long and detailed recapitulation of the claim from The Communist Manifesto that all history has been the history of class struggle and proceeds to describe these class struggles in great detail. Early on there is some of the old medievalising Morris we’re used to:

Not seldom I please myself with trying to realize the face of mediaeval England; the many chases and great woods, the stretches of common tillage and common pasture quite unenclosed; the rough husbandry of the tilled parts, the unimproved breeds of cattle, sheep, and swine; especially the latter, so lank and long and lathy, looking so strange to us; the strings of packhorses along the bridle- roads, the scantiness of the wheel-roads, scarce any except those left by the Romans, and those made from monastery to monastery: the scarcity of bridges, and people using ferries instead, or fords where they could; the little towns, well bechurched, often walled; the villages just where they are now (except for those that have nothing but the church left to tell of them), but better and more populous; their churches, some big and handsome, some small and curious, but all crowded with altars and furniture, and gay with pictures and ornament; the many religious houses, with their glorious architecture; the beautiful manor-houses, some of them castles once, and survivals from an earlier period; some new and elegant; some out of all proportion small for the importance of their lords. How strange it would be to us if we could be landed in fourteenth century England; unless we saw the crest of some familiar hill, like that which yet bears upon it a symbol of an English tribe, and from which, looking down on the plain where Alfred was born, I once had many such ponderings, we should not know into what country of the world we were come: the name is left, scarce a thing else.

The middle ages which epitomised everything he felt was good about life. But the rest of the essay is tough-minded and merciless in its Marxist analysis: all eras, of Elizabeth, the Stuarts, the civil wars and Restoration and Glorious Revolution etc are seen through the lens of the class struggle between landowners and the nascent businessmen on the one hand, and the propertyless journeymen labourers on the other, who will form the basis of the capitalists and industrial proletariat of his own day.

Now, in all I have been saying, I have been wanting you to trace the fact that, ever since the establishment of commercialism on the ruins of feudality, there has been growing a steady feeling on the part of the workers that they are a class dealt with as a class, and in like manner to deal with others; and that as this class feeling has grown, so also has grown with it a consciousness of the antagonism between their class and the class which employs it, as the phrase goes; that is to say, which lives by means of its labour. Now it is just this growing consciousness of the fact that as long as there exists in society a propertied class living on the labour of a propertyless one, there MUST be a struggle always going on between those two classes–it is just the dawning knowledge of this fact which should show us what civilization can hope for–namely, transformation into true society, in which there will no longer be classes with their necessary struggle for existence and superiority.

His previous lectures cared very little about the situation on the Continent. With his new, post-Marxist cosmopolitanism, this lecture has sections giving precise Marxist analyses of the French Revolution and the Commune, the situations in Germany or Russia, more or less copied from Marx and his epigones.

The defeats and disgraces of [the Franco-Prussian] war developed, on the one hand, an increase in the wooden implacability and baseness of the French bourgeois, but on the other made way for revolutionary hope to spring again, from which resulted the attempt to establish society on the basis of the freedom of labour, which we call the Commune of Paris of 1871. Whatever mistakes or imprudences were made in this attempt, and all wars blossom thick with such mistakes, I will leave the reactionary enemies of the people’s cause to put forward: the immediate and obvious result was the slaughter of thousands of brave and honest revolutionists at the hands of the respectable classes, the loss in fact of an army for the popular cause: but we may be sure that the results of the Commune will not stop there: to all Socialists that heroic attempt will give hope and ardour in the cause as long as it is to be won; we feel as though the Paris workman had striven to bring the day-dawn for us, and had lifted us the sun’s rim over the horizon, never to set in utter darkness again: of such attempts one must say, that though those who perished in them might have been put in a better place in the battle, yet after all brave men never die for nothing, when they die for principle.

Here we can hear the true Marxist-Leninist rhetoric, the vaunting vainglorious rhetorical style which came to characterise communist regimes in the twentieth century. It is strange that it’s an essentially Victorian rhetoric, one which had to be abandoned by even its most jingoistic supporters in the West after the Great War, and yet lived on in the world’s communist regimes, sounding with ever-more ludicrous hollowness, enduring into the 1970s and 80s in the Eastern bloc, and still surviving in bizarre anachronisms like North Korea even today.

The essay ends with a detailed critique of all the possible responses to the current political crisis, as Morris sees it: he itemises the possible responses and then witheringly explains how every one is inadequate, short of full-scale Revolution and the overthrow, probably by violence, of the besieged Capitalist classes, before the new day of freedom can dawn.

Once he had taken the plunge, once he had joined the Socialist League, Morris wrote to all his friends, writers like Swinburne or his mentor, Ruskin, his artist colleagues Burne-Jones et al strongly suggesting they also join. It was the only way he could see out of the artist’s indefensible isolation from his fellow men and the guilt of living a fulfilled happy life in a society based on slavery. It would be interesting to anthologise the apologetic and sheepish replies he had from his correspondents as, one by one, they backed away and failed to make the great leap forward which meant so much to Morris.

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A meeting of great beards!

A meeting of great beards!

William Morris by Christine Poulson

I don’t have many rules of reading. One of them is: always go back to the source text, never read a summary or biography – read the thing itself. Every element of an original text, its spelling, its title page, the chapter headings and sidenotes and footnotes, the entire way it is presented, tell you reams about the author, their purpose, and the times they wrote in, or when the edition was printed. And all that’s before you get to the text itself…

This breaks my rule by being a biography, a large-format coffee table book by Christine Poulson who was, at the time of writing it, Curator of the William Morris Society in London. It tells the story of Morris’s life clearly and authoritatively in chapters which cover:

  • childhood, Oxford and the pre-Raphaelites
  • 1857 published poems in The Defence of Guenevere, little noticed, discouraged him from writing
  • 1861 setting up the Firm – Morris, Marshall, Faulkner and Co. the start of 30 years of creating stained glass, murals, wallpaper, furniture, fabrics, curtains and tapestries incorporating intricate designs from nature
  • marriage to Jane Burden and happy life at the Red House in Bexley from 1859
  • 1865 forced through his wife’s illness to move to Bloomsbury central London – Jane’s affair with Rossetti
  • 1868 publishes The Earthly Paradise
  • the romantic chivalric ideals of the Morte d’Arthur no longer sufficed and Morris was drawn to the hard, bleak courage of the Icelanders depicted in the sagas: in 1868 he published the first of what was to be a series of translations of the great sagas
  • 1871 took lease on Kelmscott Manor in Oxfordshire with Rossetti: fled abroad to Iceland leaving Rossetti and Jane to their adulterous affair
  • late 1870s and thru the 1880s host of lectures to art schools and workingmen’s institutes
  • 1878 moved to Kelmscott House, Hammersmith: continued experiments with colouring weaving and tapestries
  • 1881 Morris took over works at Merton Abbey on the river Wandle south of London to produce carpets, tapestries and cottons, a glass studio and dye-house
  • 1883 revolted by Gladstone’s Liberals’ imperialism, Morris committed himself to socialism and joined the Democratic Federation, which became the Social Democratic Federation in 1884, the first British socialist party. At the end of that year Morris leads a breakaway faction to found the Socialist League, and for the rest of the 80s threw himself into political agitation, making speeches up and down the land in all weathers
  • from 1885 writes and edits the Commonweal the journal of the Socialist League
  • 13 November 1887 ‘Bloody Sunday’, police break up a massive demonstration in favour of free speech in Trafalgar Square, killing 2 and injuring 200. On 18 December Morris was pall-bearer to Alfred Linnell, run down and killed by a police horse: at the grave Morris called for ‘a holy war’ to prevent London being turned into a vast prison
  • 1890 publishes News from Nowhere, a vision of post-revolutionary communist England, just as the Socialist League fell apart into those prepared to compromise with Parliament and diehard anarchists. Morris withdrew his support.
  • 1891 his daughter ill with epilepsy, Morris ill with gout, possibly diabetes, told to stop working so hard and focused his energies into founding the Kelmscott Press to produce high quality books
  • 1892, upon Tennyson’s death Morris was offered the Poet Laureateship (!), being still best known to the wider public as a poet. He turned it down and it was eventually given to the Tory propagandist Alfred Austin in 1896.
  • 1896 the Kelmscott Chaucer published: over three years in the typesetting and over a year in the printing & binding, it was put into Morris’s hands only months before he died.

But the joy of this book and the reason I borrowed it from the library is the liberal use of full-page, full-colour illustrations – of paintings by the pre-Raphaelites, homes and houses, friends and lovers, furniture, tiles and stained glass etc – and above all the large double-page spreads of Morris’s wonderful fabrics and designs, such as these:


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Strawberry thief, design for printed cotton by William Morris (1883)

Strawberry thief, a design for printed cotton by William Morris (1883)

The Beauty of Life by William Morris (1880)

HAVE NOTHING IN YOUR HOUSES WHICH YOU DO NOT KNOW TO BE USEFUL OR BELIEVE TO BE BEAUTIFUL.

A lecture delivered to the Birmingham Society of Arts and School of Design, February 19, 1880. Reading around the subject I discover that the Birmingham school was in fact the first municipal school of art in the country and that Birmingham, through Burne-Jones and his circle, played a leading role in the Arts & Crafts movement.

Repetition

Morris apologises for repeating himself and this is, indeed, the most obvious feature of this lecture, that it is made up of the same ideas as the previous lectures:

  • current civilisation in the Century of Commerce is degraded
  • the arts have become split between a high art of demoralised artists working only for the super-rich or just for their own small coterie (art for art’s sake)…
  • …while the popular arts, the decoration and ornamentation of the everyday objects most people see most of their lives, have become crude and cheap
  • this reflects the unfair nature of Victorian class society ie a small number of parasite rich leading a life of luxury paid for by the wealth extracted from a vast class of slave labourers condemned to lives of servitude and ugliness
  • whereas everything we know about history and prehistory suggests that decorating and ornamenting everyday objects is a central element of human nature; preventing men doing that is cruel and stupid
  • thus, an ideal society would remove the parasite rich and, by doing so, liberate workers to work shorter hours and take more care over what they make – the pleasure of and pride in their work would be restored to everyone who works
  • it may seem a long way off but we handicraftsmen must set the tone and aim for this goal and have hope of better things to come

To be fair there are new sections here: the recap of the history of civilisation which takes in the Romans and Greeks and noticably downplays the Renaissance; a short passage about how his friends the pre-Raphaelites have saved English art; a section on the Environment and a plea not to litter, not to cut down trees; a section on the contents of the Ideal Home.

Sermon

I read that Morris and Burne-Jones at Oxford earnestly wanted to become priests, ambitions that took some time to die, and only when they transferred their zeal and passion to Art, as practised by the new pre-Raphaelites and expounded by John ‘the Baptist’ Ruskin. These Morris lectures, in their high-minded but vague phraseology, their uplifting vision of the New Jerusalem, and their call for moral reform, are much more like sermons than any factual and informative lecture I’ve ever heard.

A young socialist, Bruce Glasier, has left his impression of hearing Morris lecture in 1884:

On the lecture itself I only remember that it seemed to me something more than a lecture, a kind of parable or prediction, in which art and labour were held forth, not as mere circumstances or incidents to life, but as life or the act of living itself.

Quotes

I must once again call the faithful of art to a battle wider and more distracting than that kindly struggle with nature, to which all true craftsmen are born…

Most people live as if the beauty of life were irrelevant or an unaffordable luxury, whereas art and beauty in the widest sense, are vital elements in the life Nature intended us to lead.

The lack of art, or rather the murder of art, that curses our streets from the sordidness of the surroundings of the lower classes, has its exact counterpart in the dulness and vulgarity of those of the middle classes, and the double-distilled dulness, and scarcely less vulgarity of those of the upper classes.

Once more I say that the greatest foe to art is luxury, art cannot live in its atmosphere.

The danger is that the present course of civilisation will destroy the beauty of life…

My message is, in short, to call on you to face the latest danger which civilisation is threatened with, a danger of her own breeding: that men in struggling towards the complete attainment of all the luxuries of life for the strongest portion of their race should deprive their whole race of all the beauty of life: a danger that the strongest and wisest of mankind, in striving to attain to a complete mastery over nature, should destroy her simplest and widest-spread gifts, and thereby enslave simple people to them, and themselves to themselves, and so at last drag the world into a second barbarism more ignoble, and a thousandfold more hopeless, than the first.

So much is now known of the periods of art that have left abundant examples of their work behind them, that we can judge of the art of all periods by comparing these with the remains of times of which less has been left us; and we cannot fail to come to the conclusion that down to very recent days everything that the hand of man touched was more or less beautiful: so that in those days all people who made anything shared in art, as well as all people who used the things so made: that is, ALL people shared in art.

It is strange and perplexing that from those days forward the lapse of time, which, through plenteous confusion and failure, has on the whole been steadily destroying privilege and exclusiveness in other matters, has delivered up art to be the exclusive privilege of a few, and has taken from the people their birthright; while both wronged and wrongers have been wholly unconscious of what they were doing.

I believe that art made by the people and for the people as a joy both to the maker and the user would further progress in other matters rather than hinder it, so also I firmly believe that that higher art produced only by great brains and miraculously gifted hands cannot exist without it.

We must work towards an art MADE BY THE PEOPLE FOR THE PEOPLE AS A JOY FOR THE MAKER AND THE USER.

To be a man is to understand and create and appreciate art. Men in these degraded times have shut down that feeling in themselves, and so acquiesce in the squalor of the times. If men were whole again, it would inspire them to want to reform and change society. A feeling for art would prompt feelings for reform if not revolution!

Well, people will not take the trouble or spend the money necessary to beginning this sort of reforms, because they do not feel the evils they live amongst, because they have degraded themselves into something less than men; they are unmanly because they have ceased to have their due share of art.

You cannot educate, you cannot civilise men, unless you can give them a share in art.

He has a good passage describing the subtlety of the influences by which the system has ensnared us, by making the lives of so many people so much more comfortable in so many ways – but at the price of new forms of slavery for the oppressed.

If civilisation is to go no further than this, it had better not have gone so far: if it does not aim at getting rid of this misery and giving some share in the happiness and dignity of life to ALL the people that it has created, and which it spends such unwearying energy in creating, it is simply an organised injustice, a mere instrument for oppression, so much the worse than that which has gone before it, as its pretensions are higher, its slavery subtler, its mastery harder to overthrow, because supported by such a dense mass of commonplace well-being and comfort.

And Art, far from being the irrelevant luxury that the people in power believe it to be, can play a vital role in restoring to slaves their humanity.

… that evil of the greater part of the population being engaged for by far the most part of their lives in work, which at the best cannot interest them, or develop their best faculties, and at the worst (and that is the commonest, too) is mere unmitigated slavish toil, only to be wrung out of them by the sternest compulsion, a toil which they shirk all they can– small blame to them. And this toil degrades them into less than men: and they will some day come to know it, and cry out to be made men again, and art only can do it, and redeem them from this slavery; and I say once more that this is her highest and most glorious end and aim; and it is in her struggle to attain to it that she will most surely purify herself, and quicken her own aspirations towards perfection.

This is what we should set ourselves to aim for, a true and noble goal of creating a free, just society, not the continuation of our crass materialistic culture.

I had thought that civilisation meant the attainment of peace and order and freedom, of goodwill between man and man, of the love of truth and the hatred of injustice, and by consequence the attainment of the good life which these things breed, a life free from craven fear, but full of incident: that was what I thought it meant, not more stuffed chairs and more cushions, and more carpets and gas, and more dainty meat and drink–and therewithal more and sharper differences between class and class.

What I want to do to-night is to put definitely before you a cause for which to strive. That cause is the Democracy of Art, the ennobling of daily and common work, which will one day put hope and pleasure in the place of fear and pain, as the forces which move men to labour and keep the world a-going.

The pre-Raphaelites

There is an unblushing passage about the role of his friends (and himself) in restoring art to England.

You know well that one of the master-arts, the art of painting, has been revolutionised. I have a genuine difficulty in speaking to you of men who are my own personal friends, nay my masters: still, since I cannot quite say nothing of them I must say the plain truth, which is this; never in the whole history of art did any set of men come nearer to the feat of making something out of nothing than that little knot of painters who have raised English art from what it was, when as a boy I used to go to the Royal Academy Exhibition, to what it is now.

It is amusingly revealing that later in the lecture, in his brief historical overview of western history, he uses the same phraseology to describe the founders of Christianity.

Therefore no tyrant was too base, no pretext too hollow, for enslaving the grandsons of the men of Salamis and Thermopylae: therefore did the descendants of those stern and self-restrained Romans, who were ready to give up everything, and life as the least of things, to the glory of their commonweal, produce monsters of license and reckless folly. Therefore did a little knot of Galilean peasants overthrow the Roman Empire.

The pre-Raphaelite mindset of a small group of high-minded men determined to change the world morphs seamlessly into Morris’s vision of a small group of artists who can bring about a transformation of society, a vision still in the loose and open phase in these early lectures but which crystallises into the notion of a vanguard political party in his later political phase.

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Detail of Woodpecker tapestry designed by William Morris (1885)

Detail of Woodpecker tapestry designed by William Morris (1885)

News from Nowhere by William Morris (1890)

Reading William Morris’s fiction is difficult for two reasons:

  • his prose is poor, his characterisation and plotting non-existent
  • every cause he believed in and hoped for, and which his prose exists to champion, has been defeated

Morris’s life

Clive Wilmer’s introduction to this Penguin edition paints a handy overview of Morris’s life. Number one, he was rich. He inherited money from his father, who was a successful financier. He inherited an interest in a copper company, becoming familiar with the practicalities of business at the young age of 21. Hence his later business ventures, namely William Morris and Co. – unlike most artists’ ventures into business – were efficiently run and profitable. He died leaving some £60,000, which Wilmer calculates to be £12 million in 1990s money, even more today.

The trajectory of his life is clear enough:

  • involvement at Oxford with the pre-Raphaelite group round the charismatic Dante Gabriel Rossetti with their passionate interest in medieval life, architecture, poetry, art
  • the powerful impact of John Ruskin, art and social critic, with his belief that Art should be incorporated into everyday life, that Work should be made useful and rewarding instead of the slave labour of the factory
  • unsatisfactory attempts at painting which quickly gave way to interests in the decorative arts which came to include fabrics, wallpaper, furniture, stained glass window and book-making
  • as a young man he married the ‘stunner’ Jane Burden, a working class girl who married to escape her poverty, but the marriage was unhappy and eventually Jane became mistress of Rossetti, plunging Morris into decades of personal unhappiness

Communism

As his arts & crafts business thrived, Morris worried that the works his company were making were only affordable by the rich. It was his lifelong concern to make beautifully-made things more accessible to everyone. Alongside this, the growing conviction that society as a whole needed a wholescale revolution to abolish the crushing poverty of the Victorian age, to liberate the great mass of the labouring poor, to remove the ugliness of Victorian industrialism, to make work rewarding, free people from the capitalist cash-nexus, and restore Nature to pristine beauty unspoilt by factories and pollution.

  • In 1883 Morris joined the Democratic Foundation, a socialist group, but left the following year to found the Socialist League (SL), disagreeing with DF support for Britain’s Imperalist foreign policy and its readiness to accept a Parliamentary route to reform. Morris thought Parliament hopelessly corrupt. What was needed was a Revolution.
  • For the remainder of his life Morris poured immense energy into giving speeches, organising meetings, writing socialist poems and chants and songs, promoting his uncompromising Marxist beliefs in the necessity of an international communist revolution. He was introduced to Friedrich Engels and worked with Marx’s daughter, Eleanor. He was arrested a number of times when police broke up meetings or marches led to scuffles, but escaped prison due to his impeccable middle class credentials.
  • Morris edited, wrote and subsidised the Socialist League’s newspaper, Commonweal. From November 1886 to January 1887 Morris’s novel, A Dream of John Ball, was serialised in it. From  January to October 1890, Morris serialised his most famous novel, News from Nowhere.

News from Nowhere

The authors of utopias tend to adopt the form in order to make polemical points, resulting in many utopias being strangely monotonous books which unravel into shopping lists of the author’s obsessions. Compare and contrast the success and popularity of H.G. Wells’s The Time Machine (1895) a fully dramatised vision of future worlds, with his much more preachy A Modern Utopia (1905), which no-one reads. This, Morris’s most famous book, is no exception to the rule.

‘Plot’

In News from Nowhere a man in his fifites like Morris wakes up in Morris’s house in Hammersmith to find it is a hundred years in the future, England has gone through a Revolution and become an earthly paradise in which there is no private property, no big cities, no authority, no money, no divorce, no courts, no prisons and no class systems. People work freely for the joy of it. Everything they do, because it is freely done with joy, results in objects which are beautiful.

The plot, if it can be called that, starts with Morris – renamed William Guest – meeting the folk who now live around his Hammersmith home. This home is no longer crammed among smokey factories, iron bridges and bustling Londoners and the neighbouring buildings are now just a handful of cottages standing in open fields next to a magically unpolluted river Thames.

Perceiving his bewilderment these friendly strangers take Morris in a horse and cart across what was once London and is now a series of picturesque villages thinly populated with beautiful, healthy, artistically-dressed men and women, to meet an old man living next to what was once the British Museum who – in a long chapter – retells in detail the leadup to ‘the Great Change’ i.e. the Revolution which brought about this communist paradise.

Then they go back to Hammersmith and get in a boat and row up the Thames, now pure and clean and sparkling, denuded of horrible factories and the vulgar houses of Victorian nouveaux riches, until they reach Morris’s country house, Kelmscott Manor in Oxfordshire.

Along the way they pick up a laughing young woman Ellen, who falls in love with Guest. Then he wakes up and it was all a dream.

Psychological power

The journey up the Thames represents a journey through an idyllic, prelapsarian world to Home, which is also a journey back to Morris’s boyhood memories of a happier, simpler world and a journey towards the mutual, loving fulfilment he so miserably failed to have with his wife, Jane.

As I stood there Ellen detached herself from our happy friends who still stood on the little strand and came up to me. She took me by the hand, and said softly, ‘Take me on to the house at once; we need not wait for the others: I had rather not.’ (Ch XXXI)

It is a basket of deeply personal wishes expressed as a fable and I think what power it has comes from these psychological sources rather than any socialist ideas or doctrine. It is an adult’s powerful dream of returning to the golden summers of his boyhood.

…the garden between the wall and the house was redolent of the June flowers, and the roses were rolling over one another with that delicious superabundance of small well-tended gardens which at first sight takes away all thought from the beholder save that of beauty. The blackbirds were singing their loudest, the doves were cooing on the roof-ridge, the rooks in the high elm-trees beyond were garrulous among the young leaves, and the swifts wheeled whining about the gables. And the house itself was a fit guardian for all the beauty of this heart of summer. (XXXI)

Issues

For the serious-minded, News from Nowhere also contains a shopping list of the usual issues which crop up in utopias and, presumably, it was the touching on these hot topics which helped the book become a classic not only here but among socialists and communists across Europe.

In Morris’s post-revolutionary, communist paradise:

  • work- work is Art because it is free and unforced, done for its own joy and benefit
  • economics – there isn’t any economics because there is no money, no buying and selling, no capitalism
  • education – is not compulsory, children are left to find their own way to express themselves, not force fed in ‘boy-farms’
  • women – are free equals of men, not given or ‘owned’ in marriage
  • government – there is none – the Houses of Parliament have been converted into a large communal Dung store 🙂
  • Nature – has been liberated from factories, steam engines and all the dirt and stink of industralism, reverting to pristine beauty – ‘As we went, the folk on the bank talked indeed, mingling their kind voices with the cuckoo’s song, the sweet strong whistle of the blackbirds, and the ceaseless note of the corn-crake as he crept through the long grass of the mowing-field; whence came waves of fragrance from the flowering clover amidst of the ripe grass.’ (Ch XXXI)
  • technology – there doesn’t seem to be any at all, no steam engines or factories, let alone electric lights or telephones or motor cars, ‘so that the most obviously useful works looked beautiful and natural also.’ (Ch XXX)
  • communism – is the name given to this ideal unspoilt world of equality and freedom

Almost none of these ‘ideas’ are really worthy of serious consideration.

No-one would disagree that work for many is a grinding drudgery, that soul-less economics is the ruling ideology of our time, that education has become more regimented than ever and yet still seems to fail millions of children, that woman are still not equal or free, that the government is inept and political parties are just different flavours of yes-men fronting for banks and big business, that Nature has been ruined and despoiled, that a lot of technology is poisonous and destructive – and that it would be lovely if all this could be swept away and replaced by an eternal summer of beautiful men and women living lives of simplicity and rural leisure.

By framing the issues in such a vividly romantic vision of a world born again, Morris certainly in his own day, and maybe still in ours, gives a kind of psychological power to his vision of how the world could and should be if only we could get rid of ‘capitalism’, the ‘system’, ‘pollution’. But this nostalgia for a better world doesn’t find any practical solutions in the book, because Morris has no solutions except a mysterious and sweeping change to human nature, which transforms everyone into tall graceful characters from a medieval romance.

Style

Beguiling as this vision may be, and long into the night though the arguments about any of these perennial topics of conversation could last, a novel is made out of words and Morris, although he has the fluency and confidence of a man of his age and class (Marlborough public school, Oxford) seems to be incapable of writing an interesting sentence.

Bland and energyless and utterly predictable is every sentence in this long book.

So on we went, Dick rowing in an easy tireless way, and Clara sitting by my side admiring his manly beauty and heartily good-natured face, and thinking, I fancy, of nothing else. As we went higher up the river, there was less difference between the Thames of that day and Thames as I remembered it; for setting aside the hideous vulgarity of the cockney villas of the well-to-do, stockbrokers and other such, which in older time marred the beauty of the bough-hung banks, even this beginning of the country Thames was always beautiful; and as we slipped between the lovely summer greenery, I almost felt my youth come back to me, and as if I were on one of those water excursions which I used to enjoy so much in days when I was too happy to think that there could be much amiss anywhere. (Chapter XXII)

The book’s sub-title says it all: ‘An Epoch of Rest’.

Old-fashioned diction

Morris thought returning to the decorative motifs and subjects of medieval tapestries would result in better design and this may well be true of his famous and successful wallpapers, curtains, furniture coverings and so on.

However, it was not a successful strategy for his prose. Merely writing ‘quoth’ and ‘said I’ and ‘methinks’ and chucking in a few archaisms like ‘sele’ and ‘mamelon’ does not medievalise or beautify his style. It simply becomes standard Victorian with irritatingly anachronistic phraseology and vocabulary.

Around the time of the Great War English prose underwent a revolution which had many streams, many authors and styles, but nearly all of them led towards a Modernist rejection of all old-fashioned diction and an emphasis on modern words assembled in shorter, stripped-down sentences, reflecting, say, the move towards Art Deco in the decorative arts or neo-classicism in music.

In one short generation, by, say, the mid-twenties, Morris’s entire style and the endeavours of everyone like him who hoped to recapture and restore something of medieval beauty by using medieval words, looked ludicrous.

In the 1900s Wells and Bennett and Galsworthy had created a kind of suburban English style; by the end of the War writers like Aldous Huxley were creating a slick, spiffy style to reflect the Roaring Twenties. And then, of course, there were the Americans.

A short generation after his death, Morris’s prose, like his dark fussy wallpapers and fabrics, looked unbearably stuffy, a relic from a prehistoric age, tired faded books from an era become completely irrelevant to the permanent crises of the twentieth century. Why dream about lazy boating trips down the Thames when the Bolshevik army was invading Poland, or the Italian fascists were marching on Rome?

Today, a hundred and twenty-eight years later, in a society and a world completely dominated by the triumph of Finance Capitalism, throwaway consumerism and environmental destruction, it is hard to read News from Nowhere because its vision seems too naive and personal, because all the causes Morris fought for have been comprehensively defeated, and because it is written in a prose which offers almost no rewards, apart from the lulling, drowsy soporific of a lazy summer afternoon.

We came just here on a gang of men road-mending which delayed us a little; but I was not sorry for it; for all I had seen hitherto seemed a mere part of a summer holiday; and I wanted to see how this folk would set to on a piece of real necessary work. They had been resting, and had only just begun work again as we came up; so that the rattle of the picks was what woke me from my musing. There were about a dozen of them, strong young men, looking much like a boating party at Oxford would have looked in the days I remembered, and not more troubled with their work: their outer raiment lay on the road-side in an orderly pile under the guardianship of a six-year-old boy, who had his arm thrown over the neck of a big mastiff, who was as happily lazy as if the summer-day had been made for him alone. (Chapter VII)

The whole book is like the lapping of small waves against the sides of a punt on his beloved river Thames, pleasant, relaxing, utterly without impact.

History

News from Nowhere was published in book form in 1891. One hundred years later, in 1991, the Union of Soviet Socialist Republics collapsed. For that hundred years the book was part of the continuum of socialist or communist texts which helped to support and justify communist regimes around the world. Now it has lived on into the ideological vacuum of the post-communist era. Much of what it says about the misery and exploitation of the capitalist system, about the importance of fulfilling work and well-designed surroundings and the despoliation of nature, remain true today.

The difference is no-one believes anything can be done. Most people have abandoned any engagement with politics and live as atomised units connected only by their smartphones and Facebook.

Seems to me what impact News from Nowhere possesses comes from two sources:

  • the psychological or imaginative power of its sustained dream of the long lazy summers of childhood
  • and a nostalgia for a time when people gave a damn about politics and believed they really could change the world

These two strands, I think, overlap and combine to give the book its sad nostalgic feeling.

News from Nowhere, Kelmscott edition frontispiece

News from Nowhere, Kelmscott edition frontispiece


Related links

Reviews of other William Morris articles and essays

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